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Introducing the Localisation ShopMichael Bourke talks about the newly created localisation shop.Originally published in December 2004 issue of Localisation Focus. To learn more about Localisation Focus, click here. Where do you go if you want to buy the latest localisation publications? What site allows you to advertise specifically to a localisation audience? Where can you find and register online for localisation related events? The answer is Localisation Shop (www.localisationshop.com) the new website created and run by the Localisation Research Centre (LRC). As the name suggests, the Localisation Shop is dedicated to all things localisation, all of which can be purchased online instantly. It sells goods and services produced by the Localisation Research Centre (LRC) and select third-party affiliates. The site is essentially made up of five different areas, detailed below. Services With the Localisation Shop (see Fig. 1), services such as banner advertisements and job advertising can be purchased and set up online. With banner advertisements, customers can purchase advertising space, specify a banner of their choice to run, and see their advertisement up and running within minutes. The Localisation Shop allows users to submit job advertisements to the LRC’s jobs section, a localisation specific job advertising section with very high exposure. The Localisation Shop helps you to target localisation professionals with focused advertising, and find the cream of the industry for your job vacancies. Subscriptions Want to subscribe to important industry magazines and periodicals? You can do so immediately with the Localisation Shop. Delivery details and payment are all handled online, so now you have no excuse for not keeping up with the latest industry developments with magazines such as the LRC’s Localisation Focus. Memberships There are a growing number of organisations and industry groups of interest to localisation professionals. The Localisation Shop will soon allow individuals to join such groups online. The shop automates the details gathering process and supports immediate online payment of registration fees. Items These are magazines, books, papers and other items for sale that do not fit into the other main categories. Following online payment, each item is immediately dispatched to customer. Also available are items that can be downloaded following purchase – the customer does not have to wait for delivery. Such items include PDF versions of magazines and reports. Events Often event organisers require attendees to print out a form, complete it and post it along with payment. It’s an old and outdated method in today’s wired world and with the Localisation Shop, registration for a localisation event can be completed in minutes. Each event listing includes detailed information about the event, including location, duration and agenda. Online Payment Purchasing goods online with credit cards is now standard everywhere, and the Localisation Shop is no exception. It supports online credit card payments allowing all goods and services to be purchased immediately – there are no annoying invoices or lengthy registration processes to deal with. The Localisation Shop’s payment system is secure and private, using industry standard encryption to keep customer details safe. Affiliates The Localisation Shop mainly sells items and services produced by the Localisation Research Centre. We will soon begin selling items produced by third-parties and services offered by affiliated organisations and we are currently looking for suitable organisations to work with. The shop will handle payment and details gathering on behalf of the affiliate. For instance, the site would offer registration and payment facilities for an upcoming conference on behalf of another organisation. If you or your organisation would be interested in becoming an affiliate, please contact us for more information (see below for contact details). Future When we were creating the Localisation Shop we wanted to create a system that was useful for localisation professionals and easy to use. We hope we have achieved that goal. You’ll be able to peruse the comprehensive list of products for sale and read through the services offered. We are also keen to receive feedback and suggestions from the industry, so visit the Localisation Shop soon and see what it can do for you. About the author Michael Bourke is a research associate at the Localisation Research Centre. He can be contacted at michael.j.bourkeNOSPAM@ul.ie (remove NOSPAM to email).
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