This course is aimed at participants with little or no prior knowledge of software localisation. Following a ½ day plenary session, the course will be offered in three streams, each of 1½ days duration.

Reinhard Schäler (University of Limerick, LRC)

This session will explore some of the well and less well discussed aspects of localisation:

Yvonne Cleary, Lecturer (LRC, University of Limerick)

This session will examine the practical considerations that Web designers need to focus on when preparing Web sites for other cultures. It will firstly describe audience analysis techniques. Secondly, it will offer some guidelines for designers of multilingual/international sites in the areas of:

The session will offer some practical guidelines to help designers ensure that their sites are both inoffensive and usable for members of other cultures.

Anne Grills (Content Manager, Vivendi Universal Interactive Publishing, formerly Havas Interactive

Vivendi Universal Interactive Publishing (formerly Havas Interactive) is one of the leading publishers of games and educational software in Europe. Anne Grills will share some of her experience of how a commercial content publisher manages cultural diversity in its multilingual products.

Bert Esselink (Author and Globalisation Consultant)

During this session, Bert Esselink will discuss some of the possible strategies behind the creation of global and multilingual web sites, compare web site localisation processes and tools with traditional software localisation projects, and highlight specific skills required for localizing web sites or web-based applications.

Bert Esselink (Author and Globalisation Consultant)

This session describes how global companies have implemented a multilingual web site strategy that combines central brand and content control with a local look and feel to be both cost-effective and culturally aware.