Localisation Faux Pas (Archive)

Columbia Pictures produced a movie in Egypt that caused a lot of offence to the general public. The actors’ accents were Pakistani, their clothes were Moroccan and their behaviour was American. The most upsetting element of the movie, however, was the portrayal of the former Egyptian President, Gamal Abdel Nasser, kissing his wife in public. This public display of affection is highly unacceptable in Islamic countries.